Client: Insect treatment system for agricultural exports
Challenge:
The client offers a technical product—an insect treatment system used for agricultural goods before export. Due to the complexity and the variety of available configurations, using a traditional 2D image catalog made it difficult to clearly explain product options to customers. After each discussion, the sales team had to manually take notes and create visual representations for customer confirmation—an inefficient and time-consuming process.
Solution:
With the implementation of a product configurator, all configuration options can now be demonstrated clearly during the meeting. Customers can easily understand the available choices, and decisions can be made on the spot. This significantly accelerates the sales process and improves customer satisfaction by providing a more interactive and transparent experience.